Press Release

Contact: press@flashforwardconference.com

Flash Turns 10 and Has A Party

Austin, Texas - July 13, 2006

Flash®, the rich media platform, recently acquired by Adobe, that supports interactive content for web, rich internet, and mobile applications is having its 10th Birthday party in Austin, Texas. Flashforward2006 – the worlds largest Flash user conference and Film Festival expects to bring together more than 2,000 international professionals from the film, online programming, and creative industries to meet and celebrate one of the most prolific programming languages in the world.

As a result, Flashforward2006 – Austin will celebrate the 10th Anniversary with an eye toward the continued innovation that Flash has inspired. In addition, Adobe is hosting the Flash Anniversary Party for all Flashforward2006 - Austin attendees. This event will bring the Flash community together, augmenting the sessions, workshops, Expo hall, and the renowned Flashforward Film Festival with a night of food, cocktails, music and more.

“In just 10 years, Flash has grown into one of the most prolific rich media formats around. It is used by web designers, animators, advertising agencies, film and motion graphics professionals, and is now vying for a leadership position in mobile and application delivery,” said Lynda Weinman, founder of the Flashforward conference. “We brought the conference to Austin this year because of its creative energy, and there’s no better location to celebrate the 10th birthday of Flash.”

Since its inception six years ago, the Flashforward Conference and Film Festival has grown into the world’s largest, and most-renowned event focusing on Flash. In this time, more than 20,000 professionals in the industries of design, interactivity, animation, video, and motion graphics have attended 15 events in cities such as San Francisco, New York, Amsterdam, and London. The Flashforward Film Festival takes place in conjunction with the conference, and showcases the most innovative and cutting-edge Flash techniques on the web around the world.

For more information about the Flashforward Conference and Film Festival, please visit http://flashforwardconference.com